Offer discounts and special promotions with flexible coupon codes.
Reduce the price by a percentage (e.g., 20% off, 50% off)
Example: SAVE20 = 20% off any product
Reduce the price by a specific dollar amount
Example: SAVE10 = $10 off purchase
Make products free with 100% discount coupons
Example: FREE100 = 100% off (triggers free funnel)
Use memorable, easy-to-type coupon codes
Create urgency with expiration dates
Limit usage to prevent abuse (especially for large discounts)
Track coupon performance to see which offers convert best