What is Personalization?
Personalization allows you to dynamically insert buyer information into your deal pages using URL parameters. This creates a more engaging, tailored experience that increases conversions.
Example:
yoursite.com/deals/my-deal?name=John&[email protected]
The page will greet John by name and pre-fill his email in forms!
Supported Parameters
?name=Buyer's full name (e.g., "John Smith")
?email=Buyer's email address
?firstname=First name only
?location=City or location (e.g., "New York")
Using Personalization in Content
Insert placeholders in your deal description, guarantee, or FAQ sections:
Placeholder:
{{name}}Will be replaced with the buyer's name from URL
Example Usage:
"Hey {{name}}! This exclusive offer is just for you..."
→ Displays as: "Hey John! This exclusive offer is just for you..."
Form Pre-filling
Email and name fields are automatically pre-filled when parameters are present:
- Email Capture Popup: Email and name fields auto-filled
- Checkout Form: Buyer information pre-populated
- Faster Checkout: Reduces friction and increases conversions
Use Cases
Email Marketing
Include personalized links in your emails:yoursite.com/deals/offer?name={{FNAME}}
Facebook Ads
Use Facebook's dynamic parameters in your ad URLs
Webinar Follow-ups
Send attendees to personalized deal pages with their information pre-filled