What Are One-Time Payments?
One-time payments allow customers to pay once and receive permanent access to your product. This is the most common payment model for digital products and works great for:
- Digital Products: Ebooks, templates, graphics, audio files
- Software & Tools: WordPress plugins, SaaS lifetime deals, desktop apps
- Educational Content: Online courses, masterclasses, training materials
- Services: Consulting packages, done-for-you services
- Physical Products: Merchandise, books, equipment
Setting Up One-Time Payment Deals
Step 1: Create Your Deal
- Go to Dashboard → Create Deal
- Fill in your product details (title, description, images)
- Set your price in the pricing section
- Leave the billing type as "One-Time Payment" (default)
Step 2: Configure Delivery
Choose how customers will receive their product:
Download Links
Upload files directly to DrivenCart. Customers get instant download links after purchase.
Access Links
Provide URLs to external resources (membership sites, cloud storage, etc.). Perfect for courses and software.
License Keys
Upload a list of license keys. Each purchase automatically assigns a unique key to the customer.
Custom Instructions
Provide manual delivery instructions. Great for services or physical products.
Step 3: Publish & Share
- Preview your deal page to ensure everything looks perfect
- Click "Publish" to make your deal live
- Share your unique deal URL with your audience
- Start accepting payments immediately!
Pricing Strategies
Standard Pricing
Set a single price for all customers. Simple and straightforward.
Early Bird Pricing
Launch at a lower price, then increase it over time. Creates urgency and rewards early adopters.
Tiered Pricing
Offer basic, standard, and premium versions at different price points using upsells and downsells in your sales funnel.
Bundle Pricing
Combine multiple products into a discounted package. Great for maximizing order value.
Coupons & Discounts
Increase conversions with strategic coupon codes:
- Percentage Off: 20% off, 50% off, etc.
- Fixed Amount: $10 off, $25 off
- Free Access: 100% off coupons for promotional giveaways
- Expiring Coupons: Add urgency with time-limited offers
- Usage Limits: Limit to first 100 customers, or single-use codes
Customer Experience
Instant Delivery
After successful payment:
- Customer is redirected to a thank you page
- Product access details are displayed immediately
- Confirmation email is sent with all product information
- Customer can access purchases anytime from their profile
Sales Funnel Integration
After the initial purchase, you can present upsells and downsells to increase order value.Learn about sales funnels →
Payments & Fees
When a customer makes a one-time purchase:
Fee Breakdown:
- Customer Pays:$100.00
- Stripe Processing:-$3.20 (2.9% + $0.30)
- Platform Fee:-$5.00 (5%) or -$3.90 (3.9% Premier)
- Your Earnings:$91.80 or $92.90
Payments are deposited directly to your Stripe account. You control when to transfer funds to your bank.